Toronto-based, Mayank Jha is a digital marketing strategist that helps small-medium sized businesses get found on the internet. He is fiercely passionate about anything digital and prides in having a profound knowledge of the industry. Nevertheless, he strives to upgrade his skills by immersing himself into daily podcasts, case studies and the likes.
A graduate of the Business program with a concentration in Marketing from the Beedie School of Business at Simon Fraser University, he is proud to have Canada’s top comprehensive university as his alma-mater.
A true global citizen, he has lived in multiple parts of the world: Canada, India, Sweden and UK.
Outside of work, Mayank takes pride in being an overzealous soccer enthusiast, cue - Arsenal. In his move to Vancouver, his passion for avocado rolls is now vis a vis with his love for the traditional North-Indian cuisine.
Being discovered on the search results for queries is much more than ranking first. Use on-page + technical SEO to reach customers that are looking for your business.
Maximize the effectiveness of search-advertising by putting your brand directly in front of the user in a search result by creating campaigns that minimize cost-per-click and resembles what the user is already organically searching for.
By using the right tools, you can improve your conversion rate which complements your other efforts to increase web traffic.
Growth hacking for your e-store entails creating a sustainable long-term strategy through short-term fixes.
Make users develop trust in your brand by providing them quality content.
Set-up powerful (and some free) tools to monitor your buyer's purchase cycle to improve your current sales model.